{"id":153842,"date":"2026-08-03T09:00:39","date_gmt":"2026-08-03T13:00:39","guid":{"rendered":"https:\/\/thedailypour.com\/?p=153842"},"modified":"2026-07-31T19:30:58","modified_gmt":"2026-07-31T23:30:58","slug":"heineken-serena-williams-us-open-second-serve-tickets-giveaway","status":"publish","type":"post","link":"https:\/\/thedailypour.com\/no-low-alcohol\/na-beer\/heineken-serena-williams-us-open-second-serve-tickets-giveaway\/","title":{"rendered":"Heineken 0.0 Wants Serena Williams Fans to Dig Out Their Old Tickets for a Chance to Win US Open Seats"},"content":{"rendered":"<div style=\"width: 811px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/thedailypour.com\/wp-content\/uploads\/2026\/07\/Heineken-Second-Serve-Tickets_Serena-Williams-Key-Visual-scaled.jpg\" alt=\"US Open\" width=\"801\" height=\"450\" \/><p class=\"wp-caption-text\">(Images: Heineken)<\/p><\/div>\n<p>Heineken 0.0 is giving Serena Williams fans a chance to turn old US Open ticket stubs into new memories through a nationwide promotion ahead of this year&#8217;s tournament.<\/p>\n<p>The nonalcoholic beer brand announced Monday the launch of Second Serve Tickets, a campaign that invites fans to submit ticket stubs from any Serena Williams US Open match for a chance to win seats in the Heineken Suite at Arthur Ashe Stadium during the 2026 US Open.<\/p>\n<p>To enter, fans must upload a photo of a past Serena Williams US Open ticket along with a personal story about the memory at <a href=\"http:\/\/heineken.com\/secondservetickets\" target=\"_blank\" rel=\"noopener\">heineken.com\/secondservetickets<\/a>. Winners will receive tickets to this year&#8217;s tournament as part of Heineken&#8217;s ongoing &#8220;Fans Have More Friends&#8221; campaign.<\/p>\n<blockquote><p>&#8220;Looking back at my career, some of my favorite memories happened on the courts at the US Open,&#8221; Williams said in a news release. &#8220;Reflecting on those moments this year has reminded me what made those wins truly unforgettable: the energy of the fans cheering me on from the stands.<\/p>\n<p>&#8220;That&#8217;s why I&#8217;m so thrilled to partner with Heineken 0.0 for Second Serve Tickets,&#8221; she added. &#8220;It&#8217;s an incredible concept that celebrates the fans who were right there with me, giving them a place to come together, share their own stories, and build new friendships.&#8221;<\/p><\/blockquote>\n<p>In addition to the contest, Heineken 0.0 will release limited-edition cans inspired by the ticket designs from Williams&#8217; six US Open championship victories. The collectible cans will be sold exclusively at the 2026 US Open beginning Aug. 24 while supplies last.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-153844 \" src=\"https:\/\/thedailypour.com\/wp-content\/uploads\/2026\/07\/Heineken-USO-Limited-Edition-Cans_Full-Lineup-1024x683.jpg\" alt=\"US Open\" width=\"600\" height=\"400\" srcset=\"https:\/\/thedailypour.com\/wp-content\/uploads\/2026\/07\/Heineken-USO-Limited-Edition-Cans_Full-Lineup-1024x683.jpg 1024w, https:\/\/thedailypour.com\/wp-content\/uploads\/2026\/07\/Heineken-USO-Limited-Edition-Cans_Full-Lineup-300x200.jpg 300w, https:\/\/thedailypour.com\/wp-content\/uploads\/2026\/07\/Heineken-USO-Limited-Edition-Cans_Full-Lineup-768x512.jpg 768w, https:\/\/thedailypour.com\/wp-content\/uploads\/2026\/07\/Heineken-USO-Limited-Edition-Cans_Full-Lineup-1536x1024.jpg 1536w, https:\/\/thedailypour.com\/wp-content\/uploads\/2026\/07\/Heineken-USO-Limited-Edition-Cans_Full-Lineup-2048x1365.jpg 2048w, https:\/\/thedailypour.com\/wp-content\/uploads\/2026\/07\/Heineken-USO-Limited-Edition-Cans_Full-Lineup-250x167.jpg 250w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/p>\n<blockquote><p>&#8220;Serena Williams has brought some of the most passionate sports fans together year after year to celebrate greatness, connection and the joy of the game,&#8221; Heineken USA CEO Maggie Timoney said. &#8220;With the continued demand for non-alcoholic options, we are proud that Heineken 0.0 is at the center of the action offering a premium, no-compromise option to stay refreshed throughout every moment of the US Open.&#8221;<\/p><\/blockquote>\n<p>According to Heineken, sales of Heineken 0.0 at the US Open have sold out during the tournament over the past two years as demand for nonalcoholic beverages continues to grow.<\/p>\n<p>Heineken 0.0 said that fans who don&#8217;t have an old Serena Williams ticket can learn about separate ticket giveaways via the brand&#8217;s <a href=\"https:\/\/www.instagram.com\/heineken_us\/?hl=en\" target=\"_blank\" rel=\"noopener\">Instagram<\/a> feed.<\/p>\n<p>The 2026 US Open begins Aug. 24 in New York.<\/p>\n<div class=\"o-callout__app-promo o-callout\">\n  Scan any liquor or NA bottle to see all expert reviews in one place with the free <a href=\"\/app\">Daily Pour app<\/a>. Download today!\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Heineken 0.0 is giving Serena Williams fans a chance to turn old US Open ticket stubs into new memories through a nationwide promotion ahead of this year&#8217;s tournament. The nonalcoholic beer brand announced Monday the launch of Second Serve Tickets, a campaign that invites fans to submit ticket stubs from any Serena Williams US Open [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":153843,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5644],"tags":[1305],"class_list":["post-153842","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-na-beer","tag-sports"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.9 - aioseo.com -->\n\t<meta name=\"description\" content=\"Heineken 0.0 is giving fans a chance to trade Serena Williams&#039; old US Open tickets for a 2026 tournament experience and exclusive collectibles.\" \/>\n\t<meta name=\"robots\" content=\"max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n\t<meta name=\"author\" content=\"David Morrow\"\/>\n\t<meta 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